by Kimberly Viers | Aug 1, 2017 | Culture
At Imperial Beverage, company culture is built on care and lots of fun. Why do special delivery flowers bring more joy than those bought at the corner market? Why are cheers following a walk-off game winning homerun so much louder than those acknowledging an early...
by Kimberly Viers | Aug 1, 2017 | Culture
Turn off Sprinkle Road and ride on into Zeigler Motorsports. Company Zeigler Motorsports This Regional Location Celebrating its grand opening on June 14, 2017, this facility boasts 85,000 square feet at 5001 Park Circle in Kalamazoo, Michigan and sits on 50 acres...
by Kimberly Viers | Jun 1, 2017 | Culture
How the evolution of communication tools drives CSM Group’s engagement. People have been communicating since their appearance on Earth. The act of communicating started with sets of disorganized signs and sounds to transfer messages from one human to another—most...
by Kimberly Viers | Apr 1, 2017 | Culture
Make your mission your company’s best engagement tool. How many of your employees or co-workers would show up to work the day after winning the Powerball jackpot? If your answer is a resounding “no one,” then your company might need to rethink that mission statement...
by Kimberly Viers | Apr 1, 2017 | Culture
The Millennial Mindset: The day to day cross-generational experience. Today’s organizations are in the unique position of having employees who span four generations. Each with its own perspectives, qualities, and traits. Each shaped by the historical and cultural...
by Kimberly Viers | Feb 1, 2017 | Culture
“Great job!” When it comes to motivating team members, the simple act of offering praise and recognition for a job well done goes a long way. Why? Positive feedback triggers the release of dopamine, which serves as a neurotransmitter in the brain. Chemicals released...